Marketing Tips Blog Posts | Cardan Marketing Solutions Solutions

E-commerce: The key to business success during Covid-19

Apr 16, 2021 | Blog, Marketing Campaigns, Marketing Tips, Programming, SEO, Websites

The Covid-19 pandemic has forever changed the way business is conducted. From Zoom meetings to work-from-home staff to e-commerce. According to Statistics Canada, online sales reached an all-time high of 3.9 billion in May of 2020. That is a 110% increase compared to...

5 common SEO campaign questions & misconceptions

Feb 27, 2020 | Blog, Marketing Campaigns, Marketing Tips, SEO

By now, you’ve surely heard about SEO campaigns. Even if you don’t have your own website (which by the way, you should) you’ve likely heard of search engine optimization from a user’s perspective. However, an SEO campaign can be a very complicated subject even to...

How can custom software solutions help my business grow?

Jan 23, 2020 | Blog, Marketing Tips, Programming

By now, we are sure you’ve heard about custom software solutions. But, do you actually know what they are? In this digital age of online solutions, cloud storage and electronic payments, it makes sense to capitalize on the perks of modern communications to make...

Why one-size-fits-all website templates fail

Nov 27, 2019 | Blog, Marketing Tips

Although a cheap and quick solution, build-your-own website templates are usually not good tool to kickstart your business. There are a variety of providers like SquareSpace, Wix, and a wide range of prices to fit even the more astringent budgets. Online website...

What is Remarketing and how can it help me achieve my sales goals?

Nov 1, 2019 | Blog, Marketing Campaigns, Marketing Design, Marketing Tips

Once your website is attracting enough traffic on its own, a Remarketing campaign will follow up with visitors who have already shown interest in your products and services by seeking you online. Chances are, a high ratio of these users are in the market for the...

What is SEO and how does it impact my business?

Oct 30, 2019 | Blog, Marketing Campaigns, Marketing Tips

Search Engine Optimization (SEO) allows potential customers to find you online and access your company’s digital platform. When users are searching for a product or service online, they very rarely go beyond the first page of their search results. When your company...

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